Our Departments

Our Organisational Structure

One of the secrets of XSIGHTS’ success is that we are very organized and efficient. Our organizational structure is a testament of this. XSIGHTS has the following departments:

• Strategic Market Research Department

  The Market Research Department delivers a wide variety of both qualitative and quantitative research projects ranging from market entry to customer segmentation.  It is responsible for delivering competitive insights, action-orientated recommendations, creative solutions to complex business problems and excellent presentations. This department is known for its robust models on market size estimation, branding, advertising and innovation. For more information about XSIGHTS’ consumer research please click here link.

• Social Sciences Institute

  Social Science Institute is responsible for Monitoring, Evaluation and Learning (MEL), scale development and Reputation and Perception Studies. Social Research Unit focuses on delivering highest quality research and excellent project management in KAP surveys, impact assessments, external programme evaluations and capacity building.  It excels in research design, sampling methodology determination, in-depth analysis of large amounts of data and data-driven policy and program actions. For more information about XSIGHTS’ Social Research please click here

• Customer Experience Department

  The Consumer Experience Department delivers innovative and insightful consumer-focused research.  It is responsible for mystery shopping, exit surveys, UX research, NPS and customer satisfaction projects. Customer Experience Department is well known for deploying the latest technologies in data collection and visualization.  This department enjoys a large pool of mystery shoppers, MSPA membership as well as a very experienced team with over 20 years of knowledge in customer management.  For more information about XSIGHTS’ Customer Experience Department please click here

• Organisational Development Research Department

  Organisational Development Research Department offers institutional support and strengthening through organisational dynamics. It offers Vision, Mission and Strategy Formulation, Employee Satisfaction, Motivation and Engagement Surveys, and Organisational Culture Assessments. This department also provides tailored-made training programs, capacity building projects and sustainable technical assistance.  For more information about OD Research click on the link

Operations Department

The Operations Department conducts all the operations at XSIGHTS and is responsible for timely delivery. The Operations Department’ responsibilities encompass fieldwork, quality assurance as well as data analysis. XSIGHTS’ Operation Department enjoys young dynamic field workers, attentive quality controllers as well as highly skilled analysts.

Marketing Department

XSIGHTS enjoys a dynamic and vibrant Marketing Department. This department is responsible for lead generation, HubSpot, events, sponsorships and our main and all associated websites. Marketing Departments delivers excellent SEO optimization and is responsible for our digital marketing. For our marketing activities please follow us on social media outlets: xxxx

Administration Department

The Administration Department is staffed by senior professionals and oversees Human Resources, Finance as well as Customer Excellence. This department supports all members of the team and is responsible for smooth running of our organisation, including conducting regular reviews with clients at the end of each project.